The Total Economic Impact of Glance Guided CX

Judy Weader, Principal Analyst, and Nikoletta Stergiou, Consultant at Forrester
Judy Weader Nikoletta Stergiou
Webinar Speakers
Judy Weader & Nikoletta Stergiou

Companies across all industries are seeking to gain a strategic advantage with differentiated customer experiences. But understanding how to measure the business impact of CX improvements is crucial – both to produce quantifiable results and to ensure the investment is sound.

That’s why Glance recently commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study examining the potential Return on Investment (ROI) enterprises can realize with Glance Guided CX.

Watch the replay of our roundtable discussion with guest speakers Judy Weader, Principal Analyst at Forrester; and Nikoletta Stergiou, Consultant at Forrester. This webinar will explore the results of the 2023 study, including how Glance provided a three-year ROI of 394%, and how organizations can:

  • Measure the ROI of digital CX improvements
  • Transform digital CX with customer-first strategies
  • Discover new revenue potential with Guided CX

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