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25 years of Glance: Keeping digital CX simple, human, and friction-free

Technology has changed completely since 2000. Customer expectations have, too.

News

Glance marks 25 years of human-centered innovation in digital CX

From attic startup to Fortune 500 cobrowse leader, Glance knows the power of human connection in CX Glance, the leader in enterprise cobrowse and guided customer experience solutions, today celebrates its 25-year anniversary. What began in a Winchester, Massachusetts attic as a bold idea between two founders has grown into a defining force in customer engagement technology, helping the world’s largest enterprises create secure, effortless, human-centered digital experiences.

Guided CX

AI + human = the winning formula for trust in customer experience

AI can do a lot. It can automate workflows, personalize interactions, and even predict customer needs. But when it comes to trust, humans still play the leading role.

Guided CX

Why customers don’t want to share screens – and how cobrowse builds instant trust instead

Why customers don’t want to share screens Picture this: You’re on a support call, and the agent says, “Can you share your screen?” Suddenly, you hesitate. You start minimizing tabs, closing documents, and double-checking what’s visible. Even if you trust the brand, the idea of letting someone see everything feels invasive.

Guided CX

Smart transfers: using AI to intelligently connect customers to human experts

We’ve all been there. Reaching out to a company not because you want to, but because you need to. Rage clicking, entering “human” or “representative” in a chatbot, or even yelling it into the phone. Thinking to ourselves: “Why can’t I just connect to a person?”

Guided CX

The human side of digital CX: how cobrowsing keeps empathy in the loop

Today’s customer experiences move fast: powered by automation, AI, and digital tools. But even with all that speed, one thing still matters most: human connection. People don’t just want quick answers; they want to feel understood.

Guided CX

Trust is the new currency in CX: how to build confidence in AI-powered experiences

AI is changing how customers interact with brands, from chatbots that handle support requests to intelligent tools that anticipate what you need before you even ask.

Customer Loyalty

Digital banking that feels personal in the age of AI

AI should make banking faster and simpler without losing the human connection that builds trust. In our recent American Banker webinar, Tom Martin (CEO, Glance) and Josh Johnson (Sr. Director, Operations Strategy, SoFi) shared how leaders can blend AI efficiency with human empathy to earn loyalty, increase adoption, and deliver better outcomes.

Customer Loyalty

Safeguarding customer trust with Glance’s dynamic field masking

Data breaches are dominating headlines. Privacy regulations are tightening. In this uncertainty, businesses must prioritize customer trust in every interaction.