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Guided CX Insights
Track trends, get tips, and explore new ideas in Guided CX.

The role of Guided CX in financial services: reducing friction in customer journeys
Customers expect fast, easy, and personalized service — especially when it comes to their finances. Yet for many banks, insurance companies, and financial institutions, delivering that experience isn’t always simple. Complex products, confusing online processes, and high-stakes transactions can create friction that frustrates customers and drives them away. That’s where Guided Customer Experience (Guided CX) comes in.
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Customer Service

Customer Service
35 Inspiring Quotes from Dreamforce 2015
There were many themes that came up multiple times during Dreamforce 2015. Three that I found particularly prevalent and relevant to a broad audience were the critical importance of customer service in the digital world; the challenges and responsibility of being a mindful leader; and the future of technology as we dance into the connected world.
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Customer Service
30 Gripping Facts Uncovered at Dreamforce 2015
Salesforce’s Dreamforce 2015 was a mind-blowing event. From the high quality speakers to the spectacular performers to the new product revelations and beyond, it was amazing.
Insurance

Insurance
Customer Service
Using Customer Experience to Make Online Insurance a Breeze
Here’s the introduction to Berkshire Hathaway Travel Protection’s LinkedIn profile, and it’s the truth:
Customer Loyalty

Customer Loyalty
Tailoring Sales Presentations Across Generations: X, Y, Z
Building rapport with customers brings any business ahead of the competition.

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Customer Service
Visual Customer Service Sets You Apart From the Competition
Visual customer service. If you haven’t considered, maybe it’s time you changed that.

Customer Service

Customer Service
Customer Service: Pretty Please Get it Right the First Time
This guest post is written by Jeremy Watkin, Head of Quality at GoFCR.com and co-founder of CommunicateBetterBlog.com.