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Guided CX Insights
Track trends, get tips, and explore new ideas in Guided CX.

The loyalty formula: personalization + Guided CX
When it comes to customer experience, there’s no one-size-fits-all. Today’s customers want more than fast service - they want personalized service. They want to feel seen, heard, and supported like a VIP. So how do you deliver that kind of experience, especially in a digital world? The answer lies in Guided Customer Experience (Guided CX) and smart personalization. When you combine the power of human connection with tailored, in-the-moment support, you turn everyday interactions into loyalty-building moments. Let’s break it down.
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Customer Service

Customer Service
8 Customer Service Management recommendations to make your customer satisfaction soar
Nowadays, satisfying your customers is about providing more than just a great product or service. It’s about providing a great end-to-end customer experience (CX) – including outstanding customer service, courtesy of your website, app, and contact center.

Effective Sales Presentation Q&A Tips
Question-and-answer portions of a sales presentation are like panel interview sessions. You’ve got people firing their queries one at a time and you give a reply. However, the roles of authority are reversed: the expert is the one interrogated and the questioners are curious minds with their interests piqued.

Customer Service

Customer Service
Customer Success – Discovering the Missing Piece
We all know that customer service is challenging to get right. From the customer side of things, we’ve all experienced customer service fails – but what is causing those failures?
Customer Service

Customer Service
How to Get the Fastest ROI From Your Customer Service Technology Investment
Today’s consumers expect businesses to be customer-centric and provide a stellar customer experience across all channels. With that in mind, organizations are increasingly investing in new technology to improve the customer lifecycle.

How to Make Visual Engagement More Effective for Sales Teams
In a sales call, the sales rep’s goal is to communicate the belief that the prospect’s challenge can be overcome, problem solved, and business goal met. Experienced sales teams know how difficult it can be to describe a concept as opposed to showing prospects what they will gain. That’s why visual engagement solutions are crucial in creating a tangible belief in the benefits being offered.
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Customer Service

Customer Service
Key Customer Support Metrics That Drive Growth
Customer support metrics are completely useless if you don’t know how to interpret them, or why you have them. Yet in customer service, seconds can mean the difference between crippling churn and high lifetime value.
SaaS

SaaS
Visual Engagement Builds Sales for SaaS Organizations
A sales team depends on demos in order to transform prospects into customers. However, not every demo can be done in person, in particular when you’re talking about sales for SaaS companies. That’s where visual engagement solutions come in handy.