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Guided CX Insights

Track trends, get tips, and explore new ideas in Guided CX.

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Cobrowse

Conquering Fear: Using Cobrowsing and More for Customer Retention

Fear is an incredible motivator. When I was little, I used to go fishing with my grandfather on Lake Ontario. He taught me the old cliché that to catch a fish, you have to think like one.

Women in Technology: Promoting Equality in the Workplace

You would think that by now men and women would be treated with equality in the workplace. But it’s clear that’s not the case. Just compare the number of men vs women in technology companies, the number of male CEOs vs female CEOs, the salaries of men vs women in equal positions – and that’s just a few examples of workplace inequality.

Customer Service

What is the #1 Way for Any Company to Improve Customer Service?

What’s one of the top ways to stand out from your competitors? A better product? Smarter employees? More money to spend?

Cobrowse

Cobrowsing: Do You See What I See?

To many of us, the online world can seem overwhelming and—at times—relentless. No question, the surge of online business interactions will endure and current research backs this trend. According to Forrester research, e-retail spending will increase by 62% by 2016.

Cobrowse

3 Reasons Visual Marketing Builds Strong Customer Relationships

When you drive your sales and marketing efforts through visual means, you will strengthen customer relationships, both old and new.

Customer Service

35 Inspiring Quotes from Dreamforce 2015

There were many themes that came up multiple times during Dreamforce 2015. Three that I found particularly prevalent and relevant to a broad audience were the critical importance of customer service in the digital world; the challenges and responsibility of being a mindful leader; and the future of technology as we dance into the connected world.

Cobrowse

30 Gripping Facts Uncovered at Dreamforce 2015

Salesforce’s Dreamforce 2015 was a mind-blowing event. From the high quality speakers to the spectacular performers to the new product revelations and beyond, it was amazing.

Insurance

Using Customer Experience to Make Online Insurance a Breeze

Here’s the introduction to Berkshire Hathaway Travel Protection’s LinkedIn profile, and it’s the truth:

Customer Loyalty

Tailoring Sales Presentations Across Generations: X, Y, Z

Building rapport with customers brings any business ahead of the competition.